In this podcast [min. 26], Insightview has interviewed Peter Boegh Hansen, Head of Danish Industry China, about how Covid19 has made it more complicated to be a European company in China. The environment appears to have turned more hostile in China. Predictability has diminished. Nonetheless, Peter sees more interest from Danish companies considering to enter the second-largest economy in the world than ever before.
We discuss about whether the risk-reward of having exposure to China has changed. In the same context, we touch on last week's cancellation of Danish Crown's billion-dollar agreement with Chinese e-commerce giant Alibaba. Where are the biggest opportunities - and how should Danish and European companies respond in the new environment?
Danish Industry China is a business subsidiary under the Confederation of Danish Industry. DI China is based in Shanghai and provides services that position Danish solutions at the heart of China’s technological development. Peter has spent a total of 17 years on location in China.
Music: I'm Plastic3, 'Music Of Nature', Melodyloops